Wednesday 9 November 2011

Music Magazine LIIAR Analysis

L-Media Language- The language is shown within the graphics, text, font and colour schemes. This music magazine is close up shot of Kayne West with blue, pink and black fonts with a grey graphology. The left and right third have both got texts the left is the anchorage and kicker, the right is the subtitles about other artists. There is a Masthead and skyline with a logo and also a website within the bottom left of the magazine.

I- Institution- Vibe is a music and entertainment magazine founded by producer Quincy Jones. The publication predominantly features R&B and hip-hop music artists, actors and other entertainers. After shutting down production in Summer 2009, Vibe was purchased by the private equity investment fund InterMedia Partners and is now issued quarterly with double covers, with a larger online presence. The magazine's target demographic is predominantly young, urban followers of hip-hop culture.

I- Ideology- The ideology is shown within the image as Kayne West looks very serious, this can show he is serious about his work or it may just be the pose the photographer wanted him to do. It is also to promote R&B music through Kayne West this can be in a positive way as he isnt holding any weapons or promoting drugs, the subtitles used are about his life and also another storyline which doesnt promote a bad image for R&B music.

A- Audience- The audience for Vibe magazine are roughly between 16-28 as rap and r'n'b music is usually listened to by people of a similar age to this. The audience is comprised of trendsetting individuals passionate about music, entertainment, fashion and pop-culture. Our readers look to the VIBE brand to keep them ahead of the curve, visiting VIBE.com and the VIBE Lifestyle Network sites multiple times a day – and referencing VIBE magazine for all things hot, new and cool.
R- Representation- The clothing used is informal and Hip-hop, the model isn't posing but connecting with the audience because he is looking straight into the camera. The magazine can appeal to males and females who like R&B music because of the colours used within the magazine front cover.


L-Media Language- The language shown within the graphics, text and font are shown through the colours used and the Serif fonts that are bold, the colours used are yellow,pink, black and white this can show that the magazine is for any gender because of the variety. The main image is a long shot of of a musician, also the other images used are close-ups of other artists. All if the images connect with the audience because they are all looking into the camera, however all have different poses. The main image is important as it is bigger then the rest and also is a different camera shot and angle. The music magazine also has a skyline, kickers, subtitles, promotions, barcode and a slogan which are all media language.

I-Ideology- The ideology of the magazine can be shown through the model as he is serious and his head is titled, this can show disorientation to the model and the viewer. It also promotes 'rock' music through the kicker and other artists, this doesn't promote a bad representation towards rock music as the images used don't show rock in a bad light the way other media types may do.

I-Institution- Kerrang! commenced publication on 6 June 1981 and was edited by Geoff Barton initially as a one-time supplement in the Sounds newspaper, which focused on the New Wave of British Heavy Metal phenomenon and on the rise of other hard rock acts. Angus Young of AC/DC appeared on Kerrang!’s first cover. The original owner was United Newspapers who then sold it to EMAP in 1991. In 2008 EMAP sold its consumer magazine to current owner Bauer Media Group.

A-Audience- Young, individually minded and passionate consumers, an audience defined by attitude, passion and loyalty. Radio - 15-35 male bias. The ABC1 profile is 52%, Mean age is 22. 'Kerrang!' has 172,600 unique users, 55,589 twitter followers and 12,208 facebook fans this can show that this music magazine is very popular because of the age range and music within the magazine.

R-Representation- The clothing used on the front cover of this magazine is quite dark as it is a rock magazine this can represent the darkness of the music or the model used as he may like wearing this colour. The model is posing and also is connected with the audience through his eyes looking straight into the camera. As i have said previously the magazine is for any age and gender therefore is very appealing to anyone who enjoys this genre and any of the artists represented of this cover.

 L-Media Language- The language shown within the graphics, text and font are shown through the colours used and the Serif fonts that are bold, the colours used are Red, Black, White, Pink and the use of scenery. this can show that the magazine is for any gender and any reader because of the variety. The main image is a long shot and the band have been placed in an open area. All the members are connection with the audience because they are looking straight into the camera although posed differently. The lead singer is placed infront of the other members which can show status of importance to the band. The music magazine also consists of the conventions as it has a masthead, skyline, subtitles, barcode and promotions which is needed for a music magazine.

I-Ideology- The main image is large and takes up majority of the cover as it is also a band it is important to fit them all in without it looking unprofessional. The magazine also promotes this band through the main headline on the fron cover, this can also promote the music they record, it also promotes other music types through the subtitles which has other artists within it showing that the magazine can be for any person, as it is a range of music types, The image doesnt promote a bad representation of the band because the models are all dressed and posed casually.

I- Institution- Q is a popular music magazine published monthly in the United Kingdom. Q was first published in October 1986, setting itself apart from much of the other music press with monthly production and higher standards of photography and printing. In the early years, the magazine was sub-titled "The modern guide to music and more". Originally it was to be called Cue (as in the sense of cueing a record, ready to play), but the name was changed so that it wouldn't be mistaken for a snooker magazine.

A-Audience- The target audience for Q magazine are the older generation such as people in their 30's and 40's who are looking for a different mode of address, more sophisticated and just want to know more about the music. Although the founders state that they want to appeal to all the older generation, it seems that Q magazine doesn't appeal to many woman of that age.

R-Representation- The clothing used for this magazine is casual/smart as they are all wearing jeans and a shirt which are all different styles which can show their specific personality. The background is also casual as it isn't dark or gloomy it is a nice scenery image. The magazine is i think can be for any gender and age through the colour and artists placed within the subtitles of the cover. Also the band is connecting with the audience through the pose and image itself.

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